As Director of Marketing and Communications and a member of the Executive Team at Whitecliffe, I lead the strategic direction and execution of all marketing and communications across the organisation.
With over 18 + years of experience spanning brand, content, digital strategy, stakeholder engagement, and sales, I’m passionate about building campaigns that deliver real impact and reflect the heart of our creative community.
Since joining Whitecliffe in 2020, I’ve led a comprehensive brand refresh and a complete website rebuild, work that has helped sharpen our identity, enhance the user experience, and strengthen our connection with prospective students and stakeholders.
As Director of Marketing and Communications and a member of the Executive Team at Whitecliffe, I lead the strategic direction and execution of all marketing and communications across the organisation.
With over 18 + years of experience spanning brand, content, digital strategy, stakeholder engagement, and sales, I’m passionate about building campaigns that deliver real impact and reflect the heart of our creative community.
Since joining Whitecliffe in 2020, I’ve led a comprehensive brand refresh and a complete website rebuild, work that has helped sharpen our identity, enhance the user experience, and strengthen our connection with prospective students and stakeholders.
Prior to Whitecliffe, I held senior leadership roles at Air New Zealand’s Tandem Travel, where I managed a $150M corporate portfolio, led national sales teams, and drove major projects in CRM optimisation, brand transformation, and marketing automation.
Team development is something I value deeply; I believe great outcomes are built on strong, empowered teams who are aligned in purpose and confident in their creativity. I’m driven by collaboration, strategic thinking, and a solution-focused mindset that thrives in fast-paced, cross-sector environments.
Outside of work, you’ll find me reading, cooking, or exploring the outdoors with my son.
